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Behind the scenes

We connect companies with new customers in several countries

Spudo was founded on a strong belief that the marketing of the future should be based on results rather than exposure. We wanted to build a company where advertisers pay for real value and our partners are rewarded for the results they deliver.

With many years of experience in advertising and marketing, the owners behind Spudo saw great potential in combining results-based marketing with a strong international partner network.

From the start, the ambition has been to build a Danish company with global reach, where technology, transparency and long-term partnerships lay the foundation for growth – for ourselves and the companies we work with!

  • Founded in 2019
  • Office in Aalborg
  • Børsen Gazelle 2024
The Spudo stand at an iGaming conference
2019founded in Aalborg
650+advertisers and partners
26markets in Europe
11people together in Aalborg

Our journey

From shared office to Børsen Gazelle

A selection of milestones from our first years in Aalborg to today.

  1. 2019
    Spudo's first office in a shared office space in Aalborg 30+ advertisers

    Spudo is born

    From a shared office in Aalborg we built our own partner network and helped more than 30 advertisers in several countries in our very first year!

  2. 2020
    Spudo's office closer to Aalborg city centre 150+ new partnerships

    Our own office and culture

    A new office closer to the city centre gave us room to shape our own culture – and that year we started working with more than 150 new advertisers and partners.

  3. 2021
    The Spudo team at a conference 300 advertisers and partners

    Our busiest year

    We built a stronger in-house marketing team, passed 300 advertisers and partners and delivered our best financial result to date.

  4. 2022
    Spudo's own stand at iGB London 450 advertisers and partners

    Our own stand at iGB London

    For the first time we took part in a big iGaming trade show in London. It was a wake-up call about how big the industry is – and it led to countless new partnerships.

  5. 2023
    The Spudo team in 2023 First acquisition

    We acquire Cybersoup

    To create more value for our advertisers we acquired Cybersoup, later renamed SpudoLinks, with a focus on more visibility and long-term SEO results.

  6. 2024
    The Spudo team in 2024 Børsen Gazelle

    Gazelle and traffic channels

    We had our best year ever, expanded with new traffic channels, including social media, and later in the year were named a Børsen Gazelle.

  7. 2025
    A picture from Spudo's year 2025 New markets

    Closer to our partners

    An eventful year with new traffic channels, partners and markets. A focused trade show effort from the team laid the foundation for continued growth.

  8. Today
    The Børsen Gazelle award at Spudo's office in Aalborg Artificial intelligence

    Building AI into the company

    We are building artificial intelligence into our systems so we can work faster and create even better results for advertisers and partners.

Want to work with us?

Whether you are looking for new customers or want to earn commission on your traffic, we would love to talk.

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